As the Art Director for our Autumn/Fall photoshoot, my role involved curating mood boards, selecting the photographer and prop stylist, gaining buy-in from the team across all channels, and ensuring a cohesive vision.

I collaborated closely with the photographer and prop stylist on set, guiding decisions to capture the desired aesthetic. Choosing the right prop stylist was crucial, aligning their style with our project's needs. Through meticulous planning and creative direction, the photoshoot successfully embodied the essence of Fall resulting in captivating imagery that resonated deeply with our audience, generating positive feedback and engagement across various platforms.